The Importance of Hiring Locally (and How It Benefits Your Business)


“Shop local” and “support local business” were already trendy phrases you’d see plastered all over media, but with the recent COVID-19 pandemic and resulting shutdown of many small and localized businesses, the message has gained popularity and is becoming the mantra of many cities across the United States. Here in Florida, many small businesses are beginning to open their doors to the public once again, but unfortunately, a large number are starting out with minimal staff and resources since they had to whittle everything down before the shutdown begin. Many business owners will be looking to hire new staff or additional employees in the coming weeks and months, and we want to take a moment to encourage them (and you, if you’re one of those business owners) to consider “shopping locally” for applicants. Shopping local and utilizing local businesses for your needs (retail, services, etc.) not only gives you higher quality work in many circumstances, but also puts money back into your local economy, which is great for your own community.  Hiring locally offers many unique benefits as well. After all, these people live among the very customers and clients you are trying to reach, so what better way to grow your clientele than by having an “insider?” What’s more, local employees are going to tell their friends and family about YOUR business, and in the light of recent circumstances, there’s a high chance those connections will become customers and patrons, meaning you are actually growing your business through your new employee(s). 

Here in Polk County, PHR Staffing Solutions is ready to help your business support our local economy by hiring local employees. How?

Local office locations.  We make it convenient for potential applicants to bring their resume to us personally with three locations here in Polk County.  Our main office is located in Lakeland, and we have two satellite offices in Winter Haven and Lake Wales.  By keeping our own business right here in our community, we are more likely to glean employees from here as well.

Local advertisement.  We push hard to keep our advertisement for openings local, by using tags and wording specifically for searches pertaining to Lakeland, Winter Haven, or surrounding communities.  Unless we take on an out-of-the-area business looking for employees (in which case, we advertise for that position individually) we typically keep our marketing strategy targeted at the Central Florida area and more specifically, Polk County.

If you are ready to grow your business by hiring local as our economy opens once again, PHR Staffing Solutions is ready to help.  We work with businesses throughout the greater Lakeland area and beyond by handling recruiting and staffing needs and helping manage temporary employees or temp-to-hire positions.  Give us a call and find out what we can do for you!